Struggling with Sales Consistency Across Your Team?
If you’re struggling to close the gap between your best salespeople and the rest, it’s time to address the fundamentals of modern B2B selling.
Top Sales Professionals Know How to Win.
Let’s Help the Rest Catch Up.
For many teams, performance gaps are widening. Here’s what that looks like...
Opportunities stalling mid-funnel
Sales cycles drag on too long
Unreliable forecasts and inconsistent qualification
New hires taking too long to ramp
Sales managers unsure how to reinforce best practices
Lack of alignment across tools, process, and messaging
Outcome-Centric Selling® addresses these challenges by instilling the mindset, habits, tools,
and structure your team needs to
Not Just Training. A Scalable, Repeatable Sales System.
This isn’t yet another generalized one-size-fits-all sales training course. Outcome-Centric Selling® for Sales Teams combines self-paced, on-demand modules with live workshops, effective enablement tools and optional ongoing coaching - customized and aligned to your team’s real-world sales challenges.
What’s Included:
- Self-paced foundational training for every member of your sales organization
- Interactive team-based reinforcement workshops (online or on-site)
- Simple, effective sales tools that can be tailored to your environment
- Regular progress reviews
- Optionally available:
- Ongoing targeted 1:1 coaching for sales people and managers
- Formal Attitudes, Behaviors and Competencies Analysis for the whole sales team
HOW IT WORKS
A Progressive Evidence-Based Approach
to Transforming Sales Team Performance
Assess your team’s core sales competencies
Establish clear goals and monitor progress against them
Focus on creating lasting positive behavioural change
Ensure that what is taught is retained, reinforced, and applied
Encourage salespeople to think, not just follow a process
Facilitate each customer’s buying decision journey
Combine self-paced courses with online team workshops
Customise Outcome-Centric Selling® tools to your environment
Equip your sales managers to coach their salespeople
Continue to refine your new approach
Inspired by the Experience of Leading B2B Sales Organizations
From start-ups to scale-ups to the entrepreneurial business units of established corporates.
Martin Mackay - CRO at Versa Networks
Working with Bob has improved our deal quality and sales performance.
"We are embedding the Outcome Centric Selling approach into our sales methodology; our sales tools; and our everyday behaviour.
We are seeing real improvement in the quality of our customer conversations and our ability both to qualify and advance the deals we engage in."
Evaluate the Fit, Without Commitment
We offer two easy ways to take the first step:
Start Your 28-Day Strategic Trial
(No credit card required)
Book a Discovery Call
Let’s explore how Outcome-Centric Selling® could be tailored to your organization.
Frequently Asked Questions
Unlike traditional sales programs, which tend to focus on enabling a sales organization’s internal processes, we are focused on enabling your salespeople to understand and facilitate their customers’ buying decision journeys, and on ensuring they achieve their desired business outcomes.
Absolutely. The course includes a range of easy-to-use, customisable sales tools that can be easily modified to reflect your own unique sales environment.
The program can be used by individual salespeople or by sales teams employing anything from a handful of people to hundreds or thousands of sales professionals. The principles have been successfully adopted by start-ups, scale-ups and corporates.
This isn’t just another course - it’s a program that can stretch from evaluating your current salespeople, upskilling them, reinforcing what has been learned and driving continuous improvement.
As a customised program, our approach will always be tailored to your circumstances and requirements. Why not book a call to discuss your objectives? You will find that our costs are reasonable, and your return-on-investment exceptional
Many sales training initiatives fail because the concepts taught are not then implemented on a day-to-day basis.
Our approach - including customised tools, follow-up workshops, and coaching support for your all-important front-line sales managers - helps to ensure that the ideas are embraced, adopted and applied.
Ready to Equip Your Team with Outcome-Centric Selling®?
Start by experiencing the first phase of the program, or schedule a call to explore how we can tailor it to your team.